Amazon sellers are facing tighter margins and higher fulfillment requirements than ever before. Prime membership pricing has risen in recent years, and Fulfillment by Amazon (FBA) and Multi-Channel Fulfillment (MCF) fees are expected to increase further in 2026, creating sustained cost pressure for sellers who rely on Amazon’s fulfillment network. Supply Chain Dive reports that these changes are forcing brands to rethink how they balance delivery speed, customer expectations, and profitability.
Seller Fulfilled Prime (SFP) is emerging as a strategic solution for brands seeking to alleviate pressure on margins. Amazon’s Seller Fulfilled Prime allows approved sellers to display the Prime badge on eligible listings while giving them the ability to fulfill orders through independent third-party logistics providers. Buyers continue to benefit from fast, free Prime delivery, while sellers maintain control over their fulfillment costs.
Partnering with Staci Americas enables brands to leverage Seller Fulfilled Prime efficiently, meet Amazon’s operational standards, and maintain cost control while preserving margins.
Meeting Seller Fulfilled Prime standards requires consistent delivery performance, including two-day shipping coverage across eligible regions, valid tracking, and low cancellation rates. With the increase of FBA and MCF fulfillment fees, operational efficiency and cost control have become essential.
Staci Americas provides a nationwide fulfillment network that allows brands to reliably meet Amazon’s SFP standards, ensuring fulfillment speed and accuracy:
Staci Americas provides the operational expertise for brands to stay compliant with Amazon’s delivery expectations.